Apple's Changes to IDFA in iOS 14 and SKAdNetwork Explained

Very simply, the IDFA is a randomly-generated code assigned to a device by Apple and used for audience targeting by app developers, as well as

IDFA · Open to films made for children up to 13 years of age · Open to films of any length · Screening or broadcast in the Netherlands prior to the festival

idfa Note that the IDFA is specific to the device and will persist until it is reset by the user Since the rollout of iOS , apps have been required to request

idfa The fact that IDFA is an openly political festival is 'very important to our filmmaking community,' artistic director Orwa Nyrabia says